Beyond Flavor
ABOUT US
History and Corporate Profile
Don Farruco is the brand of Itzaina y Otros SRL, based in Los Cerrillos, Canelones, Uruguay. Committed to health promotion and sustainability efforts, Don Farruco is the largest producer of shiitake mushrooms in Uruguay.
The company was founded in 2014 by Roberto Itzaina, an entrepreneur with extensive management experience in both national and multinational organizations. Together with his brother Francisco, he decided to invest in the development of quality natural food products, traditionally not used in Uruguay.
Don Farruco develops his operations in an agricultural establishment with strictly controlled dependencies for the production of delicious and nutritious fungi, rich in proteins, vitamins and minerals, free of gluten and with medicinal properties. Shiitake is grown in a substrate composed mainly of sawdust and kept under strict conditions at all stages of production, from incubation to fruition. Then it is harvested and quickly conditioned for sale.
Mission
Introduce premium quality, natural, delicious and heathy products to the Uruguayan food culture, while promoting eco-sustainable initiatives and striving for innovative solutions to better serve our clients.
Vision
Expand our distribution network and our portfolio of exotic products, consolidating our position as one of the best and most reliable producers and distributors in the Uruguayan food industry.
Values
Health
Quality
Integrity
Interpersonal Commitment
Sustainability and Good Citizenship
We try to inspire healthier communities through nutrition.
We provide products that bring superior value to our consumers.
We maintain the highest standards of integrity in all our interactions.
We develop long lasting and positive relationships with customers, suppliers and partners.
We care not to cause unnecessary damage to the environment and the community by implementing exemplary and sustainable solutions.
